... What is an Autoresponder ? .... and I can bring useful?
Everyone at some time, we made contact with some type of autoresponder , the now classic "I'm on vacation" for example.
When a person goes on vacation or is out of his office is quite common to set up a autoresponder message respond all those e-mails sent during this period .
This is a good example of the function of an autoresponder (although not the only course).
A complete marketing system online using an autoresponder much more complete and efficient, able to send hundreds of e-mails for a short period of time and set to respond to different actions / situations.
can also be used to carry newsletters, list of e-mails and subscriptions. The classic
model is to use a registration form on your web site to join your list.
This is very important to take into account, since we can not simply "collect" the e-mail and send well because.
is why very often used such subscriptions to capture legally each of those e-mails and newly there that can join our database. But is
and unfortunately we're doing SPAM.
At first you may think of it would be difficult to get subscribers on our web , since it is more lot easier getting go mails by Internet and ready. Ponete
But think for a moment that nothing good is that you have collected about 1,000 e-mail if perhaps only 10 or 20 are interested in your product / service.
also not just going to have to make are concerned, but sometimes even if it may be, upon such "propaganda" without permission many people going to read directly.
Instead, if we get a opt - in - list (clear), we would surely cost much more to get e-mail , but we can be sure that each e-mail can add us to achieve a be a "prospect" at some point, as it was the same one filled with the subscription form on our web .
How to get subscribers on our site:
I think the simplest and most effective way is simply to offer something FREE to our visitors. Whatever depend of the theme of your web site , but suppose tenes that a cooking site that sells educational course on how to be a good cook. A good choice would be that before you try to sell the course, you offer a small free e-book some exotic recipes, or some of the videos that come with the free course.
Knowing that is FREE, and is related to the theme of the site which visited voluntarily, it is rare that the person subscribing is not completed. We must use imagination and try to make that offer subscription be difficult to reject user.
you can also think about having a "mini course" free will send a weekly e-mail , so you can enjoy how good it is, and believe me if you like, you will end up buying the full course.
after What do I do?
Once we have secured the interest of that person and their e-mail simply you send mail a "formality" giving welcome you to our list, and logicmante , handing the free product that we promised. After
depend on our marketing plan we have, but usually continue sending weekly information on the subject, to after a few e-mails , trying to sell our product payment. (It's more easy achieve if once we have it a bit "spoiled").
Following the autoresponders, you should know that each message is totalmenet personalized with the name of the person, which achieves the feeling that you're sending you personally and not the program (although it is known that so not really ).
While that is not accustomed to using these tools, can seem a bit difficult to handle, me now I'm just beginning to discover the characteristics my autoresponder , although I need a lot to learn yet.
service autoresponder that I use is the Getresponse is difficult to give a score because the truth is the first use, plus it still many things not learned to use, but so far so good.
Maybe later release some articles how to use an autoresponder to benefit from its advantages for our business online .
We moved to new blog: Creandodineroonline
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